Saturday, 5 June 2010

Live The Celebration - Wunderman Interactive Experience For Coca-Cola Argentina Latam

Wunderman Argentina Launches "Live the celebration," a new action that developed for Coca Cola Latam. This is a digital experience featuring five videos produced by Tamango Films, using the technique of 3D Face Mapping.

Check out my live the celebration video

This is a personalized digital experience where users can celebrate as if they were in the FIFA World Cup in South Africa. With a rarely seen film production for such development in Latin America, the site has a total of five videos produced by Tamango Films, using the technique of 3D Face Mapping, which allow users to become actors in the scenes, customize a message and share the resulting video on social networks.

The interactive experience can be lived in: www.vivelacelebracion.com or www.coca-cola.com.ar

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